Drink Beer, Save the World! DB’s ‘Brewtroleum’ Takes Home Cannes Outdoor Grand Prix
Brand Marketing
CANNES, France—In a decision that takes the category well beyond its traditional parameters, the Outdoor Lions jury handed its Grand Prix award to Colenso BBDO here tonight for its ingenious [...]
Just Watching This Pedigree Ad With Adorable Dogs Helps Ones Who Aren’t as Lucky
Creativity
The Internet really is a boon for pet-food marketers clever enough to capitalize on animal-obsessed Web culture without seeming too mercenary. Pedigree New Zealand gets extra brownie points for this [...]
Remember When Burger King Ads Were Insane? In New Zealand They Still Are
Creativity
It's been years since Burger King's U.S. advertising was truly weird. You have to go back to the Crispin Porter + Bogusky stuff from the mid-2000s—in particular, the deeply troubling [...]
Burger King Creates Pre-Roll Ads That Share Your Hatred of Pre-Roll Ads
Creativity
Everyone who's ever tried to watch a video on the Internet knows that pre-roll ads are generally annoying. The Burger King marketing team also knows this. But marketers always want [...]
Fans Waiting in Digital Line for Samsung Galaxy S4 Move Up by Tweeting
Creativity
Here's a pretty clever new chapter in Samsung's long-running mockery of Apple line-waiters. For the launch of the Galaxy S4, New Zealand agency Colenso BBDO created a "Smart Phone Line"—a [...]
How Your Depraved Facebook Posts Would Get You Tortured in Other Countries
Creativity
How often would your Facebook activity get you beaten, tortured or beheaded in the world's most repressive countries? A lot more often than you'd think.