Tricked Into Quoting Hitler, Coca-Cola Suspends Automated Tweet Campaign
Brand Marketing
Coca-Cola has suspended its #MakeItHappy automated social campaign after a prank from Gawker had the brand inadvertently tweeting out several lines from Adolf Hitler's Mein Kampf.
Adweek’s Top 5 Commercials of the Week
Brand Marketing
Save for a Coca-Cola ad that leans heavily on cuteness, all of this week's best ads seem to meander around a central theme of moving, either on or forward (preferably, [...]
Crispin Porter + Bogusky Taps Spence Kramer for New Global Managing Director Role
Brand Marketing
Spence Kramer has joined Crispin Porter + Bogusky as global managing director, a newly created role. He will work on global business across the agency's eight offices (Los Angeles, Boulder, Miami, [...]
Coca-Cola Serves World Cup Trivia on QuizUp
Performance Marketing
Coca-Cola is now sponsoring World Cup trivia on QuizUp, the fast-growing mobile app out of Iceland. The app from Plain Vanilla Games has been testing branded quizzes as its advertising [...]
Adweek’s Top 5 Commercials of the Week
Brand Marketing
You're probably sick and tired of those feel-good Olympic commercials. So this week we have some fresh spots: one featuring a failed rapper; one with a "legen-dary" actor; two brands' [...]
Adweek’s Top 5 Commercials of the Week
Brand Marketing
It's Valentine's Day, and marketers have been tugging at your heartstrings all week with candy-coated, cute appeals. Also, the Winter Olympics continue to prove excellent fodder for major brands. All [...]