The World’s Best Commercials, 2012-13
Brand Marketing
It was a long haul of judging for Sir John Hegarty, Joe Pytka and their jury teams at the Cannes Lions International Festival of Creativity last week. Hegarty's Film Lions [...]
How Low Would You Go for Free Snacks?
Creativity
What would you do for Fantastic Delites? I'm sorry, the phrase they're using is, "How far will you go for Fantastic Delites?" Same dif. The point is, would you mash [...]
Meeting Yourself Isn’t Altogether Pleasant in Australian Insurance Ads
Creativity
People meet healthier versions of themselves in Clemenger BBDO's campaign for Bupa, an Australian insurance company. Man, I hate when that happens, especially if my healthier self is also better [...]
Geoffrey Rush Plays a Polish Peasant in Melbourne Film Fest Spot
Creativity
This spot for the Melbourne International Film Festival, from Clemenger BBDO, takes a humorous stab at Polish cinema, as two potato peelers lament that their film is too boring to [...]
Clemenger BBDO Tops PR Lions With Bank’s Breakup Campaign
Brand Marketing
Clemenger BBDO in Melbourne, Australia, has won the 2011 Grand Prix in PR for an integrated campaign that used the concept of a public breakup to distinguish National Australia Bank [...]
Steven Seagal Does His Best Work in Aussie Beer’s Mini-Film
Creativity
Aging action-movie sub-icon Steven Seagal stars in a new four-minute epic mini-film called "Sheep Impact" (below) for Australian beer Carlton Dry. Seagal plays against type. By that I mean, he [...]