Alt Image Text

Accounts in Review: Royal Caribbean Nears Its Media Decision

Brand Marketing

Two weeks after picking Mullen Lowe to handle its creative account, Royal Caribbean is about to hire a media agency. Three contenders traveled to the company's headquarters in Miami today [...]


Alt Image Text

What Brands in Sochi Are Doing for Security May Surprise You

Brand Marketing

C-suite brand executives are descending on Sochi to do what big companies often do at the Olympics and other huge sports events—curry favor with clients and partners by showing them [...]

Alt Image Text

Citi Pushes to Be the ‘Amazon of Banking’

Brand Marketing

Citi is straining to break ahead of the financial services pack with user-friendly digital tools aimed at making banking with Citi as easy as shopping with Amazon. The bank chain [...]

Alt Image Text

Where 12 Huge Brands’ Display Ads Are Dominating the Site [Updated]

Performance Marketing

AdClarity scanned the entire Internet during the last six months to find out where General Motors, McDonald's, Amazon, Best Buy, Wells Fargo and seven other brands were getting the biggest [...]

Alt Image Text

HuffPost Live Partners With Citi for First Music Series

Performance Marketing

As The Huffington Post's HuffPost live enters its second year, the video network is launching its first substantial foray into live music.

Alt Image Text

Where Brands Go to be Born Again

Brand Marketing

Orange, apparently, is the real color of money.