CarMax Eyes 3 Shops for Its Creative Business
Brand Marketing
On again, off again Super Bowl advertiser CarMax appears to be taking the next game off as it searches for a new lead creative agency.
Panera Finds a New Lead Creative Agency
Brand Marketing
Anomaly has entered the casual restaurant space.
Saks Fifth Avenue CMO Mark Briggs Explains Sweeping Changes
Brand Marketing
When Hudson’s Bay plunked down $2.4 billion to acquire Saks Fifth Avenue last year, many remarked on the pluck of chief executive Richard Baker. Hadn’t he heard that department stores [...]
Hector Munoz Rises to CMO at Popeyes
Brand Marketing
Popeyes Louisiana Kitchen has named Hector Munoz as its new chief marketing officer, after he served as vp of marketing for the New Orleans-based restaurant chain.
For Key Brands, Georgia-Pacific Hires 4 New Agencies
Brand Marketing
Seeking a fresh approach to its core brands, Georgia-Pacific has hired four new agencies after an unconventional review.
What Type of Agency Will Own Social Media Marketing?
Brand Marketing
Bissell's director of marketing Theresa Junkunc knows how difficult managing social media work can be, particularly when multiple roster shops compete for the same assignment.