Alt Image Text

BuzzFeed Report to Publishing Partners Demonstrates Power of Social Web

Performance Marketing

Lost in all the hype about GIFs and high-profile hirings is BuzzFeed's original identity as an online publishing experiment. At its core, BuzzFeed is all about the data, which the [...]


Alt Image Text

Celeb Weeklies Taking a Beating

Performance Marketing

It's no secret that celebrity weeklies have taken a heavy beating in the past few years.

Alt Image Text

Queen Latifah’s Unusual Endorsement

Brand Marketing

File this one away under unusual celebrity endorsements: Queen Latifah wants you to buy Zyrtec.

Alt Image Text

Twitter Eases Up on Direct Messaging Restrictions

Performance Marketing

Twitter is making it a lot easier for people to communicate with verified accounts, like brands or celebrities.