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Accounts in Review: KFC Leaves FCB After a Decade-Long Run

Brand Marketing

The Chicago office of FCB had a long run on Yum Brands' KFC, but after a decade, the fast-food giant is moving on. What's interesting is the new agency, Wieden [...]


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CarMax Eyes 3 Shops for Its Creative Business

Brand Marketing

On again, off again Super Bowl advertiser CarMax appears to be taking the next game off as it searches for a new lead creative agency.

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Consumer Groups Claim That CarMax’s Ads Are Deceptive

Brand Marketing

A coalition of 11 consumer groups is calling on the Federal Trade Commision to investigate CarMax for using deceptive advertising, writes Chistopher Jensen for The New York Times.

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9 Brands Halt Clippers Sponsorships After Owner’s Racist Rants [Updated]

Brand Marketing

UPDATED: Red Bull, Mercedes-Benz, Sprint and Corona stated that they are halting their agreements with the Los Angeles Clippers, too, according to

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We Ask an Expert: Why Do Dogs Dominate the Super Bowl?

Creativity

With a cute canine-powered commercial from Budweiser chewing up its competition ahead of the big game, I decided to ask dog expert Brian Hare why a pooch is so often [...]

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10 Super Bowl Ads Bound to Score (or Fumble)

Brand Marketing

The Super Bowl doesn’t just give lovers of advertising something to look forward to every year—it also largely determines which ads we’ll still be talking about a year later. At [...]