Alt Image Text

A Scrappy Shelter Dog in Need of Adoption Gets to Have a Blast in This Camera Ad

Brand Marketing

About 3,300 shelter dogs are euthanized every day in the U.S., and shelter dog adoption ads often depict them as sad, helpless creatures (think Sarah McLachlan's tearjerkers for the ASPCA, [...]


Alt Image Text

Ad of the Day: Canon Highlights the Oddly Specific Moments You’ll Wish You Had Used a Printer

Brand Marketing

Print out your important stuff, people, or suffer the consequences.

Alt Image Text

12 Modern Tech Devices the Smithsonian Is Saving for Posterity

Brand Marketing

Ask what’s in the American history collection at the Smithsonian Institution, and most people will mention really old stuff like The Star-Spangled Banner or a few chunks of Plymouth Rock [...]

Alt Image Text

Canon Wants to See the Movie Trailer for Your Life Story

Performance Marketing

The explosion of mobile photography and user-generated content has turned practically everyone into a professional creative these days, or at least that's what Canon hopes to convey in its newest [...]

Alt Image Text

U.S. Media Agency of the Year: MediaCom’s Team-First Approach Landed a Ton of New Business in 2014

Brand Marketing

Last August, during final presentations for Anheuser-Busch InBev's $575 million domestic planning and buying assignment, Sasha Savic took his vow to raise the creative bar at MediaCom to a whole [...]

Alt Image Text

Ad of the Day: Stressful Week? Watch This Beautifully Serene Ad About Urban Deer

Brand Marketing

Sometimes, the most attention-grabbing thing you can put in an ad is silence. That's definitely the case with this lovely ad from Canon Europe and agency JWT London. The 90-second [...]