It was at around 2 o'clock in the morning that Josh Grossberg landed on Mars.
Even the most experienced Cannes Lions attendee doesn't really know what to expect when she or he is a judge for the first time. I'd heard the stories, of course: long days, locked away in windowless rooms, headphones on, reviewing hundreds of entries. Would it be exhilarating? Would it be fun? Would I be glad I'd done it?
CANNES, France—The 2016 Cannes Lions International Festival of Creativity jury chose REI's #OptOutside as the winner of the Grand Prix prize in the festival's final Titanium Lions category.
CANNES, France—Norm Pattiz has been called the Prince of Podcasts, but after a quick survey of his four-decade career, the Wizard of Wireless may be a more apt nickname.
CANNES, France—How does a global marketer like Unilever put the focus on the individual consumer? At scale, of course. "We have gone from mass marketing to mass customization," said Keith Weed, the chief marketing and communications officer of the CPG giant, at a Cannes Lions talk with the lofty title "The Future of Marketing."
Last year, after winning their first Cannes Lion, a pair of creatives from Mcgarrybowen in London, Holly Fallows and Charlotte Watmough, started a movement called Cannes Lionesses to champion female creatives at Cannes. This year, the women are back, an
If there's any common theme in the advertising business culture, it's envy. You only need to read a few comments deep on any advertising blog to feel the barely disguised glare of "invidere" (Latin for "to look with malice").