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NFL Network Scores Carriage Deal With Cablevision

Convergent TV

After years of being all but shut out of the nation’s top market, NFL Network has established a beach head in the greater New York DMA, inking a multi-year agreement [...]


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Canoe Ventures Capsizes

Brand Marketing

It was going to revolutionize cable television advertising; now it's been relegated to video-on-demand and TV Everywhere.

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Cablevision Selects Finalists in Optimum Creative Review

Brand Marketing

Four shops have advanced to the final round of Cablevision’s search for an agency to craft image ads for its Optimum brand. This week, Cablevision executives will brief the shops. Final [...]

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Cablevision’s Optimum Seeks ‘Voice’ in Creative Search

Brand Marketing

Product-focused, transaction-orientated advertising apparently isn’t moving the needle enough for Cablevision’s Optimum brand.

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Time Warner, Cablevision Bow HBO Go

Convergent TV

Two of the last major cable provider holdouts have finally agreed to carry HBO's online streaming video service HBO Go.

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Cablevision’s Stock Swoons on Rutledge Departure

Convergent TV

The sudden resignation this week of Cablevision chief operating officer Tom Rutledge has taken a big bite out of the cable operator’s wallet. Shares of Cablevision on Friday morning plummeted [...]