Burn Notice

USA Network: Show Me the Funny

USA Network on May 16 will make an upfront pitch to advertisers that will emphasize sitcoms and reality shows.

USA to Launch 6 ‘Social TV’ Tie-ins Aimed at Superfans

USA is doubling down on its commitment to digital media this year, with a broad portfolio of ancillary projects—six, covering the network's slate of originals—to boost viewership, attract mega fans, and provide deeper ad integrations for the shows' partners while the series are running.

Summer Thursdays Get Steamy on Cable

Cable programs were the big success stories in the ratings reports from the end of last week, as a host of series premieres and returning shows on Thursday night had viewers pouring in by the millions.