WWTT? Budweiser Shares Spooky Mugshots in ‘Drink Wiser’ Campaign
Performance Marketing
In celebration of the spooky season, Budweiser put a Halloween spin on its "Drink Wiser" campaign, enlisting the help of those who know how much it sucks to be arrested [...]
Budweiser Ran This Classic ’80s Ad With Harry Caray Right After the World Series Ended
Creativity
Nike wasn't the only brand that was prepared for a Chicago Cubs victory in the World Series last night—with a special commercial ready to go right after the final out. [...]
Uber’s Self-Driving Truck Delivered a Semitrailer Full of Budweiser 120 Miles
Performance Marketing
Somewhere in a college freshman dormitory in Colorado, there's a young hacker thinking about the missed opportunity. Who needs a fake ID if you can intercept a whole truck of [...]
Budweiser Partners With Discovery for Harley and the Davidsons Miniseries
Discovery Channel has partnered with an iconic American brand for its new scripted miniseries, Harley and the Davidsons, but it's not the one you would expect.
How Brands Are Using Social Media to Make a Splash With Summer Fridays
Performance Marketing
Google and Priceline.com surveyed 15,723 Americans last year and learned that just 8 percent take "Summer Fridays," or
Budweiser vs. Stella Artois: Battle of Rebranded Cans
Performance Marketing
Let me be transparent: I don't drink beer from any of the macro breweries. But in the past couple of weeks there has been talk about two major can rebrands: [...]