BT

Ad of the Day: Ewan McGregor Takes the Piss Out of Advertising in Funny BT Campaign

The year of the celebrity anti-pitchman continues, with Ewan McGregor poking fun at the absurdities of the advertising process in AMV BBDO's amusing campaign for British TV and Internet provider BT.

Entire Ad Break Is Made of Lego in Delightful Stunt for Toy Company’s Movie

Here's a fantastic ad stunt orchestrated by media agency PHD on Britain's ITV. On Sunday night, the TV broadcaster devoted a whole commercial break during an episode of Dancing on Ice to airing remade versions, done entirely in Lego, of four well-known British ads—to promote The Lego Movie. See the entire ad break here: The first spot was an abbreviated version of the famous 2012 Vinnie Jones CPR ad for the British Heart Foundation. That was followed by 30-second ads, remade practically shot for shot, for Confused.com, BT and Premier Inn. Short promos for The Lego Movie aired in between each of the spots, followed by a proper trailer at the end. Check out the four original ads below. Via Creative Review.

Liberty Takeover of Virgin Media U.K. Again Pits Malone Against Murdoch

London ad sources expect a European marketing onslaught from a combined Liberty Global-Virgin Media company after Liberty founder John Malone announced the cable giant’s $16 billion agreed takeover of the U.K. telecom firm.