Brian Robbins

Why AwesomenessTV Wants Marketers to Stop Grouping Gen Z and Millennials Together

"Gen Z and millennials is not a thing, they're two things," exclaimed AwesomenessTV CEO Brian Robbins during the multi-channel network's NewFronts presentation Wednesday evening. "These life stages—late teens who are breaking away from freedom vs. these young adult couples are very, very different."

9 Members of Video’s Vanguard Discuss Creating Content for the Scrolling Economy

 

AwesomenessTV Launches Long-Form Music Series

AwesomenessTV has launched Side Effects, a long-form series about a teen whose hallucinations take the form of music videos.

YouTube Touts Home-Grown Talent Over Hollywood at Brandcast

This year, YouTube embraced being YouTube.