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Coolest Agency Product of the Day: This Reactive, Ready-to-Use, Modular Kinetic Display

Creativity

The inventors at Breakfast have been busy, and their newest toy is ready for market. The Brooklyn-based agency and product design shop—once described as a team of "hardware hackers"—today is [...]


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Can McDonald’s Keep Its Mojo After the All-Day-Breakfast Hype Fades?

Brand Marketing

Consumers are lovin' McDonald's all-day breakfast, to the tune of surging sales for the brand, but how long can the party last?

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How Regional Chains Are Competing in the Fast-Food Breakfast War

Brand Marketing

It's easy to assume that the fast-food breakfast war begins and ends with its two major contenders: Taco Bell and McDonald's.

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IHOP, Waffle House and Dunkin’ Donuts Are Unimpressed With McDonald’s All-Day Breakfast

Brand Marketing

Conquering the breakfast market is essential for fast-food brands—sales last year reached $34.5 billion, per research firm Technomic.

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McDonald’s Finally Caves: All-Day Breakfast Is Coming Nationwide This Fall

Brand Marketing

If there's one thing McDonald's customers have been begging for it's all-day breakfast. The fast-food giant teased people earlier this year by testing the concept at select locations in California. [...]

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As the Tech Industry Grows and Diversifies, Digital Agency Dress Codes Now Range ‘From Hobo to GQ’

Performance Marketing

When Andrea Bredau, managing director of talent at Huge, brings in job candidates, she tells them not to wear suits. Take note, newly minted college grads winding down your summer vacations [...]