The Most Memorable Sports Magazine Covers of 2013
Performance Marketing
Crowdfunding Efforts Aid Boston Marathon Victims
Performance Marketing
In the aftermath of last week’s Boston Marathon bombings, social platforms have become an important tool not just for sharing information about the events, but for raising funds for its [...]
More Than 2.4 Million People Followed Boston Manhunt on Ustream
Performance Marketing
Aside from NBC’s Pete Williams and local Boston news station WCVB, TV news outlets infamously fumbled in reporting the manhunt following last week’s Boston Marathon bombing.
FCC Tweet Lets Slide Ortiz F-Word
In one tweet, Federal Communications Comission chairman Julius Genachowski may have single-handedly changed the agency's policy on F-words forever.
Reddit’s Role Scrutinized in Boston Bombing Investigation [Updated]
Performance Marketing
Social-news site Reddit is taking its lumps along with traditional media in their coverage of the Boston bombings.
Adidas Boston T-Shirt Supports Marathon Victims’ Fund
Brand Marketing
Adidas announced it will donate all proceeds from the sale of a commemorative t-shirt to The One Fund Boston, established to aid Boston Marathon victims, Boston.com reported.