Bob Horvath

Rapp Names a New Global CEO

Rapp is getting a new global CEO. Volkswagen Group's Alexei Orlov will assume the role in July, reporting to Dale Adams, Chairman and CEO of Omnicom Group's Diversified Agency Services, the holding company said today. Orlov most recently was as chief marketing officer for Volkswagen's China region. 

Andersen Is New Rapp L.A. Managing Director

Greg Andersen is the new managing director of Rapp, Los Angeles, replacing Tony Hobley, who becomes global leader on the agency’s HP client.