Apple, Amazon and Google Go After Business Customers
Brand Marketing
After years of triumph in the consumer marketplace, tech giants Apple Inc., Amazon.com Inc. and Google Inc. are boosting efforts to court the business sector.
Digging Deeper Into Time Warner’s Rejection of Charter’s $37.8B Offer
Charter's most recent offer for Time Warner Cable has earned jeers from TWC brass.
Fortune Reports on Bloomberg’s ‘Identity Crisis’
Performance Marketing
Just two weeks after the New York Times detailed some “troubling developments” at Bloomberg L.P.—including a softening of terminal sales and a recent controversy over a Bloomberg News article being pulled [...]
CNN Nabs Bloomberg Video Exec
Performance Marketing
CNN has snatched up Bloomberg's digital video czar.
Norman Pearlstine Returns to Time Inc. in Shakeup
Performance Marketing
Time Inc. announced a sweeping reorg as it prepares to spin off from Time Warner, bringing back Norman Pearlstine, its onetime editor in chief, as evp, chief content officer and [...]
Sophie Kelly Becomes CEO of The Barbarian Group
Brand Marketing
Sophie Kelly, previously president of The Barbarian Group, is taking the reins of the digital agency as its new CEO. Benjamin Palmer, who co-founded the agency in 2001 and has [...]