How Bloomberg Media Is Rethinking Its Entire Sales Strategy and Seeing Results
When Justin Smith arrived at Bloomberg Media as chief executive in 2013, he took control of a massive global brand encompassing a television network, a magazine, radio stations, digital properties [...]
Diller on Aereo Victory: ‘We Were on the Side of the Angels’
Performance Marketing
Broadcasters moved today to file an appeal with the U.S. Court of Appeals in New York, following the District Court's decision yesterday to hand upstart Aereo its first legal victory.
Bloomberg Wins FCC Complaint Against Comcast
No more searching in the nosebleed numbers for Bloomberg TV on Comcast Cable's lineup. The Federal Communications Commission's media bureau Wednesday ordered Comcast to move Bloomberg TV next to other [...]
Bloomberg Offers New Evidence Against Comcast
Hoping to light a fire under the Federal Communications Commission, Bloomberg said Tuesday it filed new evidence that Comcast continues to violate the news neighborhooding condition required by the FCC [...]