Even though people are pretty accustomed by now to talking into their smartphones, smart watches and other devices like Amazon Echos, voice search is still somewhat of a novelty. However, the role it plays in the overall ecosystem of search does seem to be growing.
Microsoft, with help from its search engine Bing, created an artificial intelligence messaging bot called "Tay," which it rolled out this week on
Amazon, Apartments.com and online lender SoFi all announced their first Super Bowl ad buys last week, joining returning advertisers Esurance and website makers Wix and Squarespace.
Microsoft will reportedly lay off 1,200 people as it hands over display, mobile and video ad sales to AOL and AppNexus. Redmond, Wash.-based Microsoft and AOL revealed a multifaceted deal this afternoon, with the sales component covering nine major international markets.
The Future Lions program, run by digital agency AKQA in conjunction with the Cannes Lions International Festival of Creativity, asks advertising students to tackle a simple but challenging brief: come […]
Microsoft took a different approach this time with its year-end roundup for Bing. Instead of simply copying Google's Zeitgeist with its own year in review, it focused instead on the inspiring (and presumably well-searched) women of 2013.
The first time Andrew Keller interviewed at Crispin Porter + Bogusky, in 1996, Alex Bogusky didn’t give him the gig.
Search engines, like Google and Bing need to make sure users can easily distinguish between paid and actual search results, or they could run afoul of the Federal Trade Commission.