Bill Wanger

Fox Bows Double Box Ad Format in MLB Broadcast

After kicking the tires on the “double box” ad format in Nascar races and during the Jan. 4 AT&T Cotton Bowl Classic, Fox Sports is taking its innovative break to the next level, prepping it for its Major League Baseball debut.

Fox Sports 1 to Launch Aug. 17

After months of speculation—and 15 years of behind-the-scenes machinations—Fox Sports on Tuesday officially announced plans to launch a national cable sports network.