Alt Image Text

Coca-Cola Ad Defends Aspartame

Brand Marketing

By Gabriel Beltrone

Coca-Cola is continuing to fight back against health critics, this time by defending sugar alternatives like aspartame.

Brand Marketing

How the World’s Most Iconic Brand Was Saved From Itself

By Noreen O'Leary

Brand Marketing

Pepsi Looks to Sweeten Diet Brand

By Christopher Heine