Ad of the Day: Everything’s Great, Then Awful, Then Maybe OK in John Wall’s Foot Locker Ad
Brand Marketing
John Wall's new Adidas shoe just dropped at Foot Locker. And according to this new ad, it might just be the beginning of something both great and terrible.
Greg Hahn Rises to Creative Chief at BBDO N.Y.
Brand Marketing
As he did previously, David Lubars, BBBO's North American chairman and chief creative officer, found his New York creative chief internally. Greg Hahn, an executive creative director in the New [...]
BBDO New York Helps Honor Superman’s Birthday
Brand Marketing
It’s a jarring sight as you walk past the tourist destinations and high-end stores around Rockefeller Center: Christopher Reeve’s empty mechanized wheelchair sitting in an empty shop window. Superman would [...]
Orencia Moves to HealthWork
Brand Marketing
Orencia is the latest brand to move to HealthWork, the collaborative effort between BBDO New York and Omnicom healthcare corporate sibling The CDM Group. Bristol-Myers Squibb shifted the rheumatoid arthritis [...]
Ad of the Day: Werner Herzog Makes It Heartbreakingly Simple—Don’t Text and Drive
Brand Marketing
If you haven't already, make sure you make time to watch Werner Herzog's new documentary on the dangers of texting and driving.
Foot Locker Proves Blake Griffin Really Is an Endorsement Machine
Creativity
Blake Griffin does a lot of commercials. A lot. The NBA All-Star has jumped over cars, traveled through time and run the court with a no-game street baller named Drain.