Yahoo Buying Mobile App Company Flurry [Updated]
Performance Marketing
Yahoo is buying Flurry, a mobile app advertising and data firm, the companies said today. CEO Marissa Mayer's latest acquisition should give Yahoo a bigger presence in mobile advertising, an [...]
BBC’s Sochi Ad Will Make You Never Want to Leave the House, Much Less Compete in the Olympics
Creativity
The BBC's official trailer for its coverage of next month's Winter Olympics in Sochi, Russia, has its champions and detractors, with some applauding the 90-second clip's epic sweep and others [...]
Doctor Who 50th Anniversary Special Breaks Records
UPDATE: NCM and BBC America released box office figures for the movie theater screenings: the 3D-enabled event took in gross receipts of some $4.77 from about 320,000 tickets for a [...]
The Wrong Mans Is Easily the Best New Digital Show of the Season
Oh, good, the adults have arrived. Amid the stew of castoff cable properties and vanity projects, a few new shows in the digital world are distinguishing themselves as clever, original, [...]
Has Halloween Become the Start of Fall Cable?
Since AMC first unleashed The Walking Dead in 2010, Halloween has served as a launch pad for horror-themed cable series. The obvious synergies aside, Oct.
Aardman Crafts Haunting Trailer for Tom Stoppard’s Pink Floyd Radio Play
Brand Marketing
IDEA: Aardman Animations is best known for the Plasticine cheeriness of Wallace and Gromit. But the British animation house turns to grimmer subject matter with a disturbing yet utterly rich [...]