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WWTT? BBC Stakes a Billboard to Promote ‘Dracula’

Performance Marketing

In an out-of-home (OOH) advertising effort to promote the new series Dracula, BBC showcased a billboard covered in wooden stakes — the iconic weapon used against vampires. While the imagery [...]


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How BBC America Is Building Buzz

Convergent TV

Sarah Barnett hasn't been genetically engineered, like all those clones in Orphan Black, for the job at hand. It just seems that way.

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AMC Gets Big Piece of BBC America for $200 Million

Convergent TV

AMC is taking over BBC America, buying a piece of the U.K. broadcasting property for a reported $200 million.

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The BBC Rolls Out a Galaxy of Stars (and a Tiger) in This Lavish Cover of ‘God Only Knows’

Creativity

Does Brian Wilson know who Lorde is? Or why there's a tiger on his piano? This lavish video boasts an array of stars performing Wilson's 1966 Beach Boys classic "God [...]

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EBay Suffers Another Security Hack

Performance Marketing

Online auction house eBay has once again come under fire for its slow response to a reported hack that drove its buyers to a phony "Welcome" page that gathered users' [...]

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