As consumers look for ways to relieve stress through creativity, adult coloring books have taken the nation by storm, populating Amazon's list of best-selling books and popping up in marketing efforts for Timberland and other brands.
Barnes & Noble
Tony Bennett and Lady Gaga make goo-goo eyes at each other and croon "Baby, It's Cold Outside" in this amiable holiday spot for Barnes & Noble.
A quartet of panelists speaking about audience targeting at the Mobile Media Upfront this week essentially agreed that Facebook, Twitter and Google/YouTube are going to continue attracting mor
Barnes & Noble will cease manufacturing its Nook HD and Nook HD+ tablets, bowing out of a tablet market dominated by Apple, Amazon and Google.
As new brands are brought to life in the evolution of various verticals, others will inevitably give up the ghost. While obsolesence related to industrial shifts is the No. 1 killer of outdated concepts or companies, other factors may guide the executioner's hand, including failure to innovate, cash flow issues and heavy competition.
Microsoft is willing to pay $1 billion for Nook Media's digital assets, Tech Crunch reported, citing internal company documents. Since the story broke early today, Barnes & Noble shares jumped 18 percent in morning trading.
Pinterest is now available from Barnes & Noble's curated app store, and the app will come preinstalled on the Nook tablet like Twitter and Facebook are, according to MediaBistr
First Borders goes away, and now Barnes & Noble has said it would close one-third of its stores over the next decade, or about 20 locations per year.
After years of recalls and plant shutdowns, the pain reliever’s reputation bounced back, landing it at the top of YouGov BrandIndex’s list of brand gainers for the month of May.