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All Publicity Is Good for Go Daddy’s New Star

Brand Marketing

By Tim Nudd, Emma Bazilian

For a commercial that showed a public display of affection, Go Daddy's "Perfect Match" ad on the Super Bowl drew more than its share of the opposite.

Brand Marketing

Bar Refaeli Swaps Spit With Jesse Heiman in Go Daddy Super Bowl Ad

By Tim Nudd

Brand Marketing

Supermodel Bar Refaeli to Star in Go Daddy Super Bowl Spot

By Tim Nudd