To help launch the Asus ZenFone 3, ad agency SuperHeroes dispatched Matt Rubano and Betsy Kenney, members of improv troupe Upright Citizens Brigade, to ask random people on the streets of Manhattan to contribute concepts for a commercial.
"You want lasagna for dinner?/Ricotta's a winner/I'm thinking' bout a little pasta with some sauce in the center." Speed rapper Mac Lethal busts out those lines and a whole lot more in this hidden-camera stunt from ad agency SuperHeroes touting the extended battery life of Asus' Zenfone Max Android handset. (It lasts 38 days on a single charge, they claim!)
The Asus ZenPhone Zoom smartphone has a camera so strong, it'll turn a little toy dinosaur into a full-sized T-Rex that you can ride like a horse.
Stop it, you're quilling me. Birds with tiny human arms and hands soar in sublimely silly style thanks to SuperHeroes's first global campaign for the Asus Transformer T100 2-in-1. This is the same Amsterdam-based agency that's perhaps best known for its prankvertising efforts on behalf of LG. In "Modern Birds," a freaky fingered flock demonstrates the features of the Asus laptop/tablet hybrid. The idea is that birds know how to get stuff done #OnTheFly. Savvy consumers of Internet culture will recognize that birds with arms are nothing new. "We've always loved the birds-with-arms meme," agency ecd Rogier Vijverberg tells AdFreak. "And when looking for a spokesperson for Asus we saw the match. Birds are truly always on the move, plus they would allow us to have a great outside perspective on our modern human race."
Google doesn’t just have one smartwatch in the works—it has a number of new wearables designed by a variety of electronics makers and fashion companies.