Ad of the Day: Homebuyers Start Turning Into Their Parents in Progressive’s New Ads
Brand Marketing
Some serious Mommy and Daddy issues are amusingly on display in Arnold Worldwide's latest campaign for Progressive insurance.
Hershey’s Just Made a Father-Daughter Ad That’s One of the Year’s Sweetest
Creativity
Two-dimensional characters are usually dreaded in advertising, but one very thinly drawn character works perfectly in this sweet new commercial by Arnold for Hershey's.
Ad of the Day: These Lovely Solar Ads Trace the Long and Winding Road of Fossil Fuels
Brand Marketing
A new kind of creative energy powers Arnold Worldwide's latest ads for SolarCity.
Jack Daniel’s Toasts Frank Sinatra on Instagram, and Hopes You Will Too
Creativity
Start spreadin' the news. The next round of Jack is on Frank. Jack Daniel's celebrates the 100th birthday of its most famous fan, Frank Sinatra—who passed away 17 years ago, [...]
New Balance Is Now More Than Just a Sneaker Maker
Brand Marketing
New Balance wants to be known for more than its sneakers, and it has tapped 17 athletes to help make that happen. The Boston-based brand has evolved into a full-blown [...]
Leo Burnett Wins Pitch for Marshalls’ Creative Account
Brand Marketing
Marshalls has found a new lead agency. Leo Burnett in Chicago has landed the retailer's creative business, succeeding GSD&M in Austin, Texas. The assignment includes both traditional and digital creative [...]