5 New Year’s Resolutions to Improve the Performance of Your App
Apps are all around us and given the fact that both Apple and Google are doubling down on app technology you need to make sure yours are performing as well [...]
How Viber’s CMO Is Transforming the Mobile Messaging App Into a Lifestyle Brand
Performance Marketing
Unless you're a teenager, you probably haven't heard of Viber. That's likely about to change. The Tel Aviv, Israel-based messaging app has 664 million users globally. After opening a Boston [...]
Fresh Off the Boat’s Constance Wu Can’t Stop Putting Her Bunny on Instagram
Specs Age 33 Claim to fame Stars as Jessica Huang in the ABC comedy Fresh Off the Boat (Tuesdays, 8:30 p.m.) Base Los Angeles
This Week’s Must-Haves: LG’s New Smartwatch Is Super Luxe
Brand Marketing
This week, Adweek is showcasing an elegant smartwatch, a smart surveillance system, a high-tech way to keep your Halloween pumpkin flickering and more. Take a look!
This Week’s Must-Haves: a Kate Spade Clutch That’s Chic and Smart
Brand Marketing
This week, Adweek is highlighting style and smart technology for travelers on the move and hobbyists happy to stay at home and play. Take a look: