Ad of the Day: Everything’s Great, Then Awful, Then Maybe OK in John Wall’s Foot Locker Ad
Brand Marketing
John Wall's new Adidas shoe just dropped at Foot Locker. And according to this new ad, it might just be the beginning of something both great and terrible.
Why Droga5 Thinks Its Jockey Campaign Could Last for a Decade
Brand Marketing
IDEA: What would Buzz Aldrin do? It depends on his underwear. He did impressive things in the '60s while wearing Jockey briefs—walking on the moon, for one. But imagine what [...]
ModCloth Signs Pledge to Avoid Retouching Photos of its Models
Creativity
Ever wish advertisers would just admit when they've airbrushed their models? Online retailer ModCloth promised to do so when it became the first retailer to sign the "Heroes Pledge for Advertisers."
PacSun, StyleHaul Partner in Back-to-School YouTube Campaign
Performance Marketing
Lifestyle apparel company PacSun is the latest in a growing number of retailers to partner with YouTube content creators.
Ad of the Day: A Girl Faces Her Monstrous Fears in Old Navy’s Back-to-School Musical
Brand Marketing
Old Navy has become famous for its quirky TV spots over the years. But the apparel retailer is branching out for this year's back-to-school season with an ambitious four-minute music [...]
Why Did These $68 Shorts From Stitch Fix Show Up With a $24.97 Price Tag From Nordstrom Rack?
Creativity
Blogger Kat Bouska usually loves being surprised by what's inside her monthly Stitch Fix fashion box deliveries, but the most recent one included something she truly didn't expect: an original [...]