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As Journalists Prepare to Swarm Iowa, This Shop Has Created the Perfect Shirts for Them

Brand Marketing

Every four years, the journalistic equivalent of the Eye of Sauron sets its gaze upon Iowa. 


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Want a Short-Sleeve Dress Shirt Covered in Poo Emojis? Of Course You Do

Creativity

This is truly a golden age for the poo emoji, that fecund swirl who's become the messaging embodiment of all things odious. For proof, look no further than Betabrand's popular "Poo [...]

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Tinder Shuts Down Gap’s Pants Party Because Campaign Violated Terms of Service

Performance Marketing

Just as The Gap was about to launch a new marketing campaign on Tinder, the hot dating app announced that the retailer's plans were an unauthorized violation of its terms [...]

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Here’s Victoria’s Secret Super Bowl Ad, and It’s Exactly What You’d Expect

Brand Marketing

Victoria's Secret has joined the conga line of brands—including Lexus, Bud Light, Budweiser, Mercedes and Kia—releasing their Super Bowl ads before the game.

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Adults Apparently Wanted Underoos So Badly, They’re Already Sold Out

Creativity

Never underestimate the power of nostalgia, even in the form of quasi-ironic undergarments. Internet users of a certain age have been abuzz over the past 24 hours about a new [...]

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When This Lingerie Brand Stopped Photoshopping Models, Sales Shot Up 9%

Brand Marketing

Aerie's bold decision to ditch Photoshop and other retouching tools in its lingerie ads may be paying off in more than just good karma and public approval.