Two fairly amusing New York Lottery commercials from DDB New York illustrate just what it means to be "that kind of rich." In one spot, a lottery millionaire spends big bucks on elaborate effects to convince his pal that aliens have invaded—just so he can snap a picture of the guy's terrified face. (Chill, dude, it's clearly CGI.) The other ad shows a guy who cracks people up wherever he goes because he can afford to have a team of comedy writers led by Andy Richter feeding him lines through an earpiece. At a traffic stop, he warns the cop who's giving him a ticket, "Whatever you do, don't look in the trunk." Ha. That's rich—kind of. The spot closes with the guy at a party and Richter telling his staff, "All right, we need dip jokes." With all that jackpot money flying around, I'm surprised they couldn't afford a bigger finish. Bigger dip jokes. Now, that's rich!
Andy Richter can make any situation funny. Or so I thought until I watched "Scared of Bees," a Funny or Die clip that both promotes and spoofs Honey Nut Cheerios' summer "Tour Across America," in which brand spokesbee Buzz hands out samples to fans across our sugar-addicted land.