Rats! We’re posting about this group again
Creativity
We don’t really know why we are giving them yet another plug, when all along they’ve done nothing but annoy us, yet somehow we feel compelled to bring it to [...]
Man or Machinima?
Creativity
A new Sims 2 campaign, which broke on Tuesday, features machinima in ads. This burgeoning field, recently written about in The New York Times Magazine, exists because game players are [...]
What’s with the rat teaser campaign?
Creativity
Something has been driving me crazy all week. Not the constant rain. The Great Pointed Archer Society. First, there were the ads in advertising trades, showing rats being neglected while [...]
Svedka site a big ‘Svo what?’
Creativity
My curiousity piqued by yesterday’s New York Post headline—"Svedka and ‘Femme Bot’ Likely to Offend Everyone,"—I journeyed to the far-out svedka.com site today to meet the femme bot. After first [...]
A peek inside the CMJ goodie bag
Creativity
CMJ, the marathon of live indie rock, is in New York this week, and marketers have jumped to attention. In the goodie bag given out to badge holders, are some [...]
Lie on the couch and tell me what you bought
Creativity
Marketing isn’t all boobs and beer. For the studious among you who long for a sober and intellectually rigorous take on the business, the long wait is over!—in New York [...]