Twitter’s New ‘Recommended Video’ Feature Gets First Big Test During National Shooting Coverage
Performance Marketing
Publishers have flooded Twitter with video clips this week as they cover police shootings of civilians in Louisiana and Minnesota, and a shooting in Dallas Thursday night that killed five [...]
Twitter Debates Whether to Hit Autoplay on Videos, and Here’s Why
Performance Marketing
Twitter is weighing a difficult decision, one that not only could disrupt the traditional order of things at the social network but also may well be the key to keeping [...]
Gooooaaalll! Fox Deportes Amplifies on Twitter
Performance Marketing
Twitter’s second-screen Amplify program now promotes brands en Español, too. Fox Deportes and Heineken are using Twitter’s Amplify to share highlights of the UEFA Champions League tournament, Adweek has learned, [...]
Silicon Beach: Southern California’s New Ad Agency Hot Spot
Brand Marketing
Chris Raih wanted to settle somewhere funky and hip with ready access to creative talent when he was scouting a Southern California location in 2006 for his about-to-launch ad agency [...]