Amplify

Twitter’s New ‘Recommended Video’ Feature Gets First Big Test During National Shooting Coverage

Publishers have flooded Twitter with video clips this week as they cover police shootings of civilians in Louisiana and Minnesota, and a shooting in Dallas Thursday night that killed five police officers.

Videa’s President Discusses the Future of Automated Sales

Specs Who Shereta Williams Current gig President, Videa Old gig Vp, corporate development, Cox Media Group

SnappyTV Powers Twitter’s Video Strategy for Everything From March Madness to the President

If you see clips of buzzer-beaters from Turner Sports properties in your Twitter feed after the March Madness tips off tomorrow, you can thank SnappyTV for the excitement.

How 6 Advertisers Are Taking Twitter to the Next Level During the Super Bowl

Twitter will look different during this year's Super Bowl, with a new video design and in-game highlights posted live by the NFL. There's also more build-up from brands that now have better video options for teasing their commercials.

How Vevo Found a Workaround to Make its ‘Fifty Shades’ Video Autoplay on Twitter

Vevo isn't waiting around for Twitter to release an autoplay feature. Instead, it's one of a few media companies already playing videos automatically in users' feeds by making use of a little-known trick.

Twitter Debates Whether to Hit Autoplay on Videos, and Here’s Why

Twitter is weighing a difficult decision, one that not only could disrupt the traditional order of things at the social network but also may well be the key to keeping up with Facebook and YouTube: to hit or not to hit autoplay on video.

Gooooaaalll! Fox Deportes Amplifies on Twitter

Twitter’s second-screen Amplify program now promotes brands en Español, too. Fox Deportes and Heineken are using Twitter’s Amplify to share highlights of the UEFA Champions League tournament, Adweek has learned, targeting Spanish speakers in the United States.

Silicon Beach: Southern California’s New Ad Agency Hot Spot

Chris Raih wanted to settle somewhere funky and hip with ready access to creative talent when he was scouting a Southern California location in 2006 for his about-to-launch ad agency Zambezi. A view of the Pacific Ocean and the possibility of surfing at lunchtime wouldn’t suck either.