Prime-time Broadcast Ratings Tumble, Even During Premiere Week
Broadcast networks should start putting up a sign: "Watch for falling ratings." Fragmentation—the process of viewers diffusing across cable channels that cater to specific interests, as opposed to being forced [...]
Tough Sledding for Broadcast TV
In what’s shaping up to be an annus horribilis for the broadcast networks, ratings for returning series are plummeting and only a few newcomers are finding an audience.