The Richards Group has won creative agency of record duties for the American Cancer Society after a review.
American Cancer Society
Stubbornness is praised in this touching spot for the American Cancer Society, where a twitchy, nervous kid in a tux and Converse All-Stars picks up his prom date, who would have the right to be even more nervous than he is.
Facebook is about to get a whole lot more useful for nonprofits.Today, the social giant launched a "Donate Now" button organizations can plug directly into their Pages and ads to aid fundraising efforts.
The new year got off to a slow start in new business, with just two major account moves this week. Pandora—the jeweler, not the online music service—named Grey and Maxus […]
The Chicago office of DDB has leveraged a past connection with the American Cancer Society's new marketing chief to land the organization's creative account, which is backed by nearly $30 million in annual media spending.