Cablevision Selects Finalists in Optimum Creative Review
Brand Marketing
Four shops have advanced to the final round of Cablevision’s search for an agency to craft image ads for its Optimum brand. This week, Cablevision executives will brief the shops. Final [...]
Amazon Taps New Shop for Kindle
Brand Marketing
Amazon has turned to a new agency to create ads for the Kindle. The hiring of Walrus follows a review in which Droga5 and Amalgamated were the other finalists. Previously, [...]
Ad of the Day: Ben & Jerry’s
Brand Marketing
Ben & Jerry's "It's what's inside" campaign continues with this spot from Amalgamated called "Chocolate Fudge Brownie," which shows a miniature fudge brownie bakery being created inside an ice cream [...]