Here Are Some Advertising Slogans. Do You Remember the Brands? [Video]
Brand Marketing
What's the last advertising slogan you remember?
LinkedIn Unveils Sponsored Updates for Desktop and Mobile
Performance Marketing
LinkedIn today debuted a sponsored updates offering that it started testing in January, continuing a steady monetization march of its
Outsider Agencies Are Drawn to NYC Like Moths to a Flame
Brand Marketing
New York is a humbling market—but big fish from smaller ponds just can’t seem to stay away.
Starcom Joins Esurance Media Roster
Brand Marketing
Esurance has split its media planning and buying responsibilities between Starcom and incumbent Havas Media, following a review. Starcom, a Publicis Groupe agency, will join the brand's roster in the [...]
Capital One May Get Charles Barkley on Twitter
Performance Marketing
Charles Barkley's new gig as a Capital One spokesperson during March Madness may soon be bringing the ultra-quotable Round Mound of Rebound to Twitter—eve
BlueGlass Buys Idealizer to Gain European Foothold
Performance Marketing
As big brands increasingly seek out global digital services, it gets increasingly difficult for a small domestic-only shop to secure their accounts.