How a Recipe Site Is Helping Fox Sports Promote ‘Daytona Day’
At first blush, a male-skewing sport partnering with a female-skewing food outlet seems odd.
Meredith Taps MSLO Exec as More Publisher
Performance Marketing
Des Moines-based Meredith Corp. has found its replacement for former More publisher Sabine Feldmann, who left the company last month to join newly installed publisher Connie Anne Phillips at Glamour.
Meredith Extends Allrecipes.com to Print
Performance Marketing
During the past several years, Meredith has invested heavily in the food space, acquiring Every Day with Rachael Ray from Reader's Digest Association in 2011 and purchasing Allrecipes.com from RDA [...]
First Mover: Carolyn Bekkedahl
Performance Marketing
Specs Age 52 New gig Svp, digital media, Meredith Old gig Chief revenue officer, Gilt City