The World’s Rudest, Most Passive-Aggressive Billboard Coughs at Nearby Smokers
Creativity
If anything is going to convince a smoker to quit, it's a judgmental, passive-aggressive, coughing billboard. At least, that's the ostensible premise of a new campaign from Swedish pharmacy Apoteket [...]
How Refugees Used Radio Ads to Talk to Their Moms Back in Syria When Phones Didn’t Work
Creativity
Here's an interesting campaign from Swedish agency Akestam Holst that turned commercial radio in Syria into a personal media channel for refugees looking to contact their moms back home on [...]
Wonderful Subway Ad Shows a Woman’s Hair Blowing Around Whenever a Train Arrives
Creativity
Here's more billboard crack for you out-of-home addicts.
Top 10 Commercials of the Week
Brand Marketing
This week, Hertz fooled people with a hot new ski accessory, Axe compared the relative attractiveness of firemen and astronauts, and Samsung showed that its washing machine holds up to [...]
Carlsberg tries to ‘unbottle’ bashful Swedes
Creativity
Carlsberg beer and ad agency Akestam Holst are going social in Sweden with their “Unbottle Yourself” mobile app, inviting the nation to let its collective blond hair down and loosen [...]