airport terminals

Forbes Unveils Branded Airport Newsstands

Magazines may be struggling on the newsstand, but there’s at least one place where they’re still a hot commodity: airports. Now Forbes is taking advantage of the age-old relationship between print mags and weary travelers with the launch of its latest brand extension, licensed airport newsstands.

How Airlines Used the Glamour of the Terminal as a Marketing Vehicle

In 1963, MGM released The V.I.P.s. It featured an all-star cast including Elizabeth Taylor, Richard Burton and Orson Welles. The plot? Fasten your seat belts. The plot is what happens when a bunch of passengers get stuck for hours at an airport.