Airbnb Confronts Racial Discrimination After Admitting to Being ‘Slow’ to Address Problems
Performance Marketing
For some time, there have been claims from black Airbnb users that their booking requests get turned down because of their skin color.
As Legislative Battle Looms, Airbnb Focuses on Building an API and Working With Brands
Performance Marketing
CANNES, France—There are 5,125 people using Airbnb here this week during the Cannes Lions International Festival of Creativity, and Airbnb CEO Brian Chesky is one of them.
Celebrity Cruises CMO on Marketing the Luxury of the Seas to Landbound Foodies
Brand Marketing
It's the second day of the weekend-long Food & Wine Classic in Aspen, and Peter Giorgi, the new chief marketing officer of Celebrity Cruises, has just flown in from Helsinki [...]
Here’s How Airbnb Disrupted the Travel Industry
Brand Marketing
MONTREAL, Canada—Airbnb became the successful brand it is today by following trends of disruption in the hospitality business that have been around since the 1950s, and by understanding shifts in [...]
Airbnb’s Cool Retro Ads for the Brooklyn Half Marathon Ask You to (Gasp) Call This Number
Creativity
Airbnb is going old school in its newest local campaign—promoting New York businesses with a phone tree. To support its sponsorship of the upcoming Airbnb Brooklyn Half Marathon, the hospitality [...]
Hosts Recommend How to Live in Tokyo, Paris or L.A. in Airbnb’s New Destination Marketing Spots
Brand Marketing
Today, Airbnb is rolling out its first destination marketing with spots focused on Tokyo, Paris and Los Angeles.