Airbnb

Our First Arc Awards Winners Represent the Best in Branded Storytelling

Great storytelling is no longer the sole reserve of David Lean or Shonda Rhimes. Yes, advertisers, whose more traditional forms of marketing interrupt our favorite content, have expanded their horizons […]

Airbnb Is Testing 360° Live Video on Twitter and Periscope to Inspire Vacation Planners

Livestreaming became fashionable among brands in 2016, with Lowe's, Taco Bell and other companies

More Customer Service Brands Are Getting Creative With Twitter’s New Curated Profiles

Earlier this summer, Twitter started beta testing a new feature that gives brands more creativity and control over how their accounts appear. Now, it seems to be rolling out the feature to a wider swath of brands.

In Final Year-End Address, Maurice Lévy Reveals That He’s Listing His Office on Airbnb

Maurice Lévy, chairman and CEO of Publicis Groupe, sat down one last time to deliver his annual address and wishes for the upcoming year.

Why Seeking Untapped ‘White Space’ Is a Dangerous Trap for Marketers

Even if you've only been working in advertising for a week, you've probably heard, or maybe even said, "What we need to do is find the white space."

Ashton Kutcher, Airbnb Investor, Defends App After Protester Rushes Stage During Event

Ashton Kutcher came to the defense of Airbnb and its CEO Brian Chesky after a protester interrupted his talk at the company's Airbnb Open event in Los Angeles.

Hearst’s Joanna Coles Has Partnered with Airbnb for New Magazine Venture

A new magazine from Airbnb and Hearst was released today at the company's Airbnb Open event in Los Angeles. The first issues of the effort, aptly named Airbnb Magazine, is 32 pages and filled with content from Airbnb hosts. 

Airbnb’s CMO Wants to Redefine Experiential Marketing With the Company’s New Offering

Thursday, at its Airbnb Open event in Los Angeles, Airbnb CEO Brian Chesky revealed that the company is fundamentally changing.

Airbnb Just Expanded Its App Significantly, Adding Local Experiences and Restaurant Reservations

Airbnb announced today that it is expanding its scope significantly, moving from a home-sharing business to a "holistic travel" company, said CEO Brian Chesky at the Airbnb Open event in Los Angeles.

Leo Burnett Wins Gold at Epica Awards for ‘Van Gogh Bnb’ and Clever Organ Donor Ads

AMSTERDAM—Leo Burnett Chicago is an early front-runner among U.S. agencies at the global Epica Awards, where the agency's flagship office has won three golds so far.