What’s the Most American Brand? [Video]
Brand Marketing
In the midst of a super-charged patriotic week—between the USA's World Cup game yesterday and Independence Day on Friday—Adweek wanted to ask people a few questions about American brands. So [...]
This Brooklyn Animation Studio Is Taking a Social Approach to Marketing [Video]
Brand Marketing
Roof Studios in Brooklyn's Dumbo neighborhood has fused the social media and digital animation worlds, allowing them to grow and work around the globe with ease.
AOL’s Maureen Sullivan Explains How to Stay No. 1 [Video]
Brand Marketing
The AOL Lifestyle chief reiterates that the only way to win is to keep listening to your audience—and that when you celebrate a victory, you need to also do so [...]
60-Second Upfront: MTV [Video]
Refined versions of reality shows, plus the immortal Teen Wolf and a much-welcome blast from the past.
Why Women Love Native Ads [Video]
Brand Marketing
Michelle Castillo continues her conversation with Maureen Sullivan, president of AOL.com and lifestyle brands.
Being No. 1 With Maureen Sullivan [Video]
Performance Marketing
AOL has just beaten Yahoo to become the No. 1 lifestyle destination for women. In the first of a 3-part interview she explains to Michelle Castillo how she got there [...]