Acuvue

These Compelling Campaigns Are the Gold Standard for Sports Advertising

The Clio Awards launched Clio Sports last year to honor the best in sports advertising and marketing. Gatorade, Nike and the NBA, among many others, were honored with Clio gold awards in this year's competition. Here are all the gold-award winners by category. You can scroll down to the "film" section to see examples of their work:

15 Purchases That Might Outlive You

Despite the rage of disposable clothing and the rise of America’s throwaway culture, some brands do still make things for keeps—and offer satisfaction guarantees to go along with them. Read why in Adweek’s March 17 cover story here.

Deutsch Back on J&J Roster With Acuvue

Past client connections at Johnson & Johnson paid off for Deutsch as it picked up Acuvue from corporate Interpublic sibling McCann Health.

This Is How Johnson & Johnson’s Acuvue Uses Real-Time Data

With spring-like weather finally here, contact lenses are in seasonal demand for teens, college kids and others who want to ward off itchy allergies or simply ditch their eyeglasses for shades.