Christine Fruechte on Her Climb Upwards at Colle McVoy and Picking Up Life Lessons Along the Way
The CEO of creative agency, Colle McVoy, shares powerful life and health lessons she learned on her way to the top.
How Perseverance—and the Yellow Pages—Launched Margaret Johnson’s Award-winning Career
It took a summer college course in advertising and a torn-out page from a phone book to kick start the successful career of Margaret Johnson, Chief Creative Officer at GS&P.
Head of Diversity at McCann Attributes Career Success to Motherhood and Mentorships
Singleton Beato knows a thing or two about hard work. She paid her way through undergrad and graduate school out of her own pocket all while having a full course [...]
How Activision’s Justin Taylor Leverages Listening to Fuel the Future of Gaming
Director of Digital Marketing for Activision shares the importance of collaboration, how his team is experimenting with AR and the valuable advice Kobe Bryant once gave him.
How Calm Leverages Creative to Give Users a Breath of Fresh Air
Senior Director of Marketing Katie Shill shares how she made the shift from agency to brand and how Calm uses powerful creative to stop scrollers in their tracks.
YETI VP Paulie Dery on Reveling in Risk and Building Brands Through Community
The 17-year creative veteran shares the importance of avoiding mediocrity and how the brand is experimenting with in-house content.
How HP’s Gene Paek Blends Creativity With Innovation
Gene Paek, HP's Global Head of Digital Experience and Innovation shares the importance of blending creativity with technology and leaning into diverse teams.
What I Hope to Learn in Orlando’s Magic ‘Data’ Kingdom
Performance Marketing
The Association of National Advertisers (ANA) inaugural 2020 Masters of Data and Technology Conference kicks off today. It will be interesting to learn how brands see themselves transformed by all [...]
Edelman’s Global Creative Chief on Being Your Best
Judy John, Edelman's Global Chief Creative Officer, shares advice on setting boundaries, believing in creativity and being your best self at home.
To Find Your 2020 Agency Partner, Look Beyond ‘Agency of the Year’
Performance Marketing
There’s no shortage of agency rankings, highlighting the “agency of the year” for advertising agencies, PR firms, marketing technology vendors, and more. Accolades are important, but often to the agencies [...]