Resurrection Falls Back to Earth
After a splashy debut in which it more than doubled its time slot predecessor’s average deliveries, ABC’s Resurrection has fallen back to earth.
The Devil Is in the Details
ABC’s decision to bundle returning hits Once Upon a Time and Revenge in its Sunday night drama block appears to have paid off, as both series premiered to strong numbers. [...]
Fall TV Preview: All That Glitters…
In its bounty of unknown pleasures, each new broadcast television season is a lot like Christmas or your eighth birthday.
Networks Track Social Buzz for Fall Shows Before They Air
Performance Marketing
While a few weeks of ratings will soon seal the fates of this year’s fall lineup, one company is diving deep into social media to help networks gauge interest in [...]
Closing Time: ABC Nails Down the Last of Its Upfront Deals
The last of the upfront deals were being sewn up late tonight, as ABC joined CBS on the far side of the finish line.
Kimmel Skewers ABC Rivals in Traditional Upfront Bit
In what has become a snarky rite of spring, ABC late-night host Jimmy Kimmel on Tuesday afternoon affectionately skewered his network, before turning his sights on the competition.