Long hours and intense deadlines can make it difficult for mothers to land leadership roles at agencies, and about 49 percent of women in the ad industry say that family responsibilities are the key barrier to career advancement, according to an IPG study.
Sometimes it's a subtle pricing scheme that stacks the deck. Sometimes it's as blatant as calling in a favor.
As the digital media and advertising industry becomes more complex, the Interactive Advertising Bureau, Google and the American Association of Advertising Agencies (4A's) are launching a new program for junior media agency staffers.
The 4A's today released the initial findings of a yearlong research initiative designed to learn more about the experiences of women and other diverse professionals working in the advertising industry.
The advertising industry's top women are done mincing words."A cancer" is how 4A's President Nancy Hill describes the agency world's lingering gender bias and racial insensitivity. "The industry has a huge diversity problem," says veteran creative Nancy Vonk.
The ad industry's largest trade organization, the 4A's, announced today that its chairman and CEO, Nancy Hill, will be stepping down next year and that the search for her successor has officially begun. After leaving the organization in June 2017, Hill plans to work as a consultant and spend time in Ecuador teaching and doing volunteer work.
New York high school students got a taste of the real world of advertising on Wednesday at ReACT, an advertising competition sponsored by the 4A's.
At Nashville's Bohan Advertising, staffers sometimes get too busy with work and travel to shop for groceries, return library books or wait at home for the cable guy. When that happens, they call "Aunt Tilly" and such personal chores get done.
Unlike 4A's conferences in recent memory, soul-searching was the underlying theme in Miami this year—mostly the result of the fallout from the case against former J. Walter Thompson CEO Gustavo Martinez over alleged sexism and racism. Panel sessions and keynotes hit on the lack of diversity (and, to a lesser degree, transparency) in the ad business.