2013 World Series

Big Papi’s World Series Run Means a Cool Million in Ad Bucks

Want to know who was the big winner in terms of ad dollars from the memorable, six-game World Series, which wrapped last night with the Boston Red Sox defeating the St. Louis Cardinals? The MVP, of course.

Maker and Pepsi Get Baseball Fans Singing

Just in time for the World Series, Maker Studios cranked out a video for sponsor Pepsi featuring a cadre of baseball fans singing Take Me Out to the Ballgame.

Boston Blowout Doesn’t Put a Damper on World Series Ratings

An unhittable Jon Lester and a bevvy of bearded batsmen may have turned Game 1 of the 2013 World Series into a blowout, but that didn’t seem to shake up Fox’s prime-time ratings.